Why was 6 afraid of 7?

Before the $67 meme went viral, there was $789. It originally came from the “7 ate 9” joke, which early crypto and meme communities turned into one of the first number-sequence memes. Some people even joke that $69 only became $67 because $789 ‘ate’ the 9, continuing the original gag.

Now that $67 has blown up across TikTok, Twitter, and Instagram, people have started bringing $789 back. Old posts are being reshared, new edits are popping up, and creators are calling it the original number meme that came before $67.

Because of the trend, $789 is resurfacing across all major platforms, showing how older memes quickly return when a new one goes mainstream.